# Found Agents

> Found Agents (foundagents.ai) provides agentic marketing for licensed insurance agents: premium, AI-citation-ready websites — Medicare, ACA, life, final expense, ICHRA, and P&C. Sites launch in 7 days in the agent's brand, with compliance-checked copy, lead capture wired to the agent's CRM, and new compliant articles published monthly. Plans: Lite ($500 setup + $97/mo, 12-month agreement), Launch ($1,000 setup + $250/mo), Growth ($1,500 setup + $500/mo). Agents own their domain and content.

## Key answers

- **What does Found Agents do?** Builds and maintains premium, answer-engine-optimized (AEO) websites for licensed insurance agents and agencies in the United States — design, compliant copy, structured data, county pages, CRM lead wiring, and ongoing monthly articles.
- **Who is it for?** Independent licensed insurance agents and small agencies selling Medicare, ACA, life, final expense, ICHRA, and property & casualty.
- **What is answer engine optimization (AEO)?** Structuring a website so AI assistants can read, verify, and cite it — schema markup, answer-first page structure, verifiable local data with sources, and an llms.txt index. Full guide: https://foundagents.ai/aeo-for-insurance-agents
- **How fast does a site launch?** Seven days from the kickoff call, with three revision rounds before launch.
- **What does it cost?** Lite $500 setup + $97/month (2 articles/month) · Launch $1,000 + $250/month (8 articles/month) · Growth $1,500 + $500/month (county pages, 16 articles/month, quarterly AI-visibility audit). Monthly service has a six-month minimum, then continues month to month.
- **Who owns the site?** The agent owns the domain and the content.
- **How do I see it first?** Free 15-minute demo: https://foundagents.ai/demo

## Main pages

- [Home](https://foundagents.ai/): Templates, pricing, how it works, FAQ
- [AEO for insurance agents](https://foundagents.ai/aeo-for-insurance-agents): The complete guide to answer engine optimization for agents — how AI assistants pick which agent to name, the four properties every cited site has, a 12-point self-audit, and the compliance guardrails
- [What you get](https://foundagents.ai/what-you-get): Every deliverable, line by line, per plan
- [Book a demo](https://foundagents.ai/demo): Free walkthrough call

## Blog

- [How often does ChatGPT crawl my website?](https://foundagents.ai/blog/how-often-does-chatgpt-crawl-my-website): No AI operator publishes a re-crawl schedule; the realistic answer for a small agency site is days to weeks, not hours. The three kinds of crawler each operator runs (training: GPTBot, ClaudeBot, Google-Extended; search: OAI-SearchBot, Claude-SearchBot, PerplexityBot, Googlebot; user-triggered: ChatGPT-User, Claude-User, Perplexity-User) and why only the search ones affect this month's answers; the only cadence figure OpenAI publishes (~24 hours for a robots.txt update to propagate); Google's documented ranges ("crawling can take anywhere from a few days to a few weeks" and, for AI features, "several days to several months, depending on how often our systems determine a page needs to be refreshed"); why AI Overviews has no separate queue (a page must be indexed and snippet-eligible); how to confirm GPTBot visits in server or CDN access logs; and the five levers that actually speed discovery (honest sitemap lastmod, Search Console URL Inspection, internal links, IndexNow, no JavaScript-only content or stray Crawl-delay)
- [Can you pay to get recommended by ChatGPT?](https://foundagents.ai/blog/pay-to-get-recommended-by-chatgpt): No — you can buy a labeled ad beside a ChatGPT answer but not a place inside it. What OpenAI documents (ads do not influence ChatGPT's answers, ads run on separate systems from the chat model, advertisers have no ability to shape, rank, or alter ChatGPT's responses, ads are labeled sponsored and visually separated, seeing an ad does not mean OpenAI endorses the advertiser, ads show only on Free and Go plans); what Google documents (no additional requirements to appear in AI Overviews or AI Mode, eligibility is being indexed and snippet-eligible, no special schema.org structured data needed); why paid bulk brand mentions are an evolution of black hat link building (Search Engine Land, June 2026) and a specific risk for licensed agents facing carrier or FMO review; the six things that actually move organic recommendation; and four questions to ask any vendor selling AI placement
- [What makes an insurance website look trustworthy to AI?](https://foundagents.ai/blog/insurance-website-trust-signals-ai): What "trustworthy" means to a machine — a claim it can corroborate somewhere the agent does not control; why insurance is graded as YMYL (Google states its systems give even more weight to strong E-E-A-T for topics affecting financial stability, and that of the E-E-A-T aspects "trust is most important"); the eight confirmable signals on an agency site (named agent, NPN and licensed states, legal entity, consistent NAP, reachability, third-party reviews, dated and sourced content, schema.org sameAs entity links); why schema makes claims legible but not credible (Google: structured data is not required for generative AI search); Google's review-snippet policy making self-controlled reviews ineligible for star features; and a seven-step 30-minute trust audit
- [Why does ChatGPT recommend quote sites, not me?](https://foundagents.ai/blog/why-ai-recommends-quote-sites-not-agents): Why AI assistants name national quote platforms instead of local licensed agents — they are easier to verify and easier to quote, not inherently preferred; what is actually documented (Google defines prominence in local ranking as how well-known a business is, based partly on inbound links and review count; Google’s generative-AI optimization guide asks for non-commodity content and describes query fan-out; OpenAI states OAI-SearchBot surfaces sites in ChatGPT search, opted-out sites are not shown, and placement is not guaranteed); the sub-question-by-sub-question gap between a national platform and a typical agency site; why county-level questions are where a local agent already wins; five changes that move an agent into the answer; and the TPMO disclaimer required by 42 CFR 422.2267 on county pages
- [How do I write website content AI will quote?](https://foundagents.ai/blog/write-content-ai-will-quote): The answer-first rewrite demonstrated on one typical agency paragraph — put the answer in the first 40–60 words, phrase every heading as the question a client asks, replace unverifiable adjectives with checkable specifics (plan names, county names, dollar figures with a federal source), and end on the caveat only a working agent knows; plus what Google's optimization guide actually requires (write for humans, no tiny chunks needed, structured data not required), which pages to rewrite first, and the standalone-paragraph test
- [Why is my website traffic down since AI Overviews?](https://foundagents.ai/blog/ai-overviews-website-traffic-drop): Why the loss concentrates in informational pages and not local ones, Pew Research Center's finding that a traditional result is clicked on 8% of visits with an AI summary versus 15% without, which search phrasings trigger a summary (60% for question-format searches, 8% for one- or two-word searches), the impressions-versus-clicks check in Search Console that separates AI loss from a ranking problem, Google's June 3 2026 search generative AI opt-out control and why an agent should not use it, and what Google's own optimization guide says is and isn't required
- [Should insurance agents block GPTBot or ClaudeBot?](https://foundagents.ai/blog/block-ai-crawlers-insurance-agents): Why blocking AI crawlers is almost always wrong for an agency site, the three kinds of crawler each operator publishes (training, search, user-triggered) with what OpenAI, Anthropic, Perplexity and Google document about each, why blocking training does not remove you from AI Overviews and allowing it does not get you cited, Cloudflare's new AI traffic categories and the September 15 2026 default change, the builder toggles that block ChatGPT-User by accident, and the robots.txt to use instead
- [AEO vs SEO vs GEO: what's the difference?](https://foundagents.ai/blog/aeo-vs-seo-vs-geo): What each of the three acronyms actually optimizes for, where the term GEO came from (a KDD 2024 research paper), why Google states that optimizing for generative AI search is still SEO and that a page must be indexed and snippet-eligible to appear in AI features, where the three genuinely diverge (clicks, citation pool, answer-first writing), and the order an insurance agent should work in
- [What is llms.txt, and does your agency need one?](https://foundagents.ai/blog/what-is-llms-txt): What the llms.txt proposal actually specifies, why Google states it ignores the file, the one confirmed use case (developer documentation for AI coding assistants), how it differs from robots.txt, what to put in one for an agency site, and the four higher-priority fixes that come first
- [Schema markup for insurance agents: exactly which types, on which pages](https://foundagents.ai/blog/schema-markup-for-insurance-agents): Which schema.org types belong on each page of an agency site — Organization/InsuranceAgency, Person, Service with areaServed, BlogPosting, BreadcrumbList, FAQPage — why InsuranceAgency beats generic LocalBusiness, what Google's FAQ rich result removal (May 7, 2026) changed, and how to validate markup
- [Does ChatGPT recommend your agency? A 10-minute test](https://foundagents.ai/blog/does-chatgpt-recommend-your-agency): A repeatable prompt test across ChatGPT, Perplexity and Google AI Mode — how to run it without personalization skewing it, how to read the result, and how to check Search Console's generative AI report
- [How much does an insurance agent website cost in 2026?](https://foundagents.ai/blog/insurance-agent-website-cost): Price ranges for DIY builders, freelancers, agencies, and productized services
- [Why AI assistants never recommend your agency — and how to get cited](https://foundagents.ai/blog/get-cited-by-ai): How AI answer engines choose which local agents to cite, and the five-step fix
- [The insurance agent website checklist: 12 things yours must have](https://foundagents.ai/blog/insurance-agent-website-checklist): Compliance, lead capture, local pages, structured data, speed, and ownership